Spending power – The What, Where, How — Introduction to Programmatic Advertising
A talk by Martin Sreeves
UK Head of Sales, Umbrella, Logic Melon
ABOUT THIS TALK
Martin heads up Umbrella, a new pay for performance advertising solution that offers up new job seeker audiences for any businesses hiring at scale.
Umbrella is an end to end solution that allows recruiters to manage both demand and supply of candidates. With ever increasing demands on management time, less resources to call upon and increasingly tight budgets, Programmatic Advertising helps organisations develop better targeted marketing campaigns designed to deliver an increase in responses, saving you time and money.